Get Print-Ready Gift Tags
What is a Pop-By?
Pop ∙ By
- A thoughtful and useful
gift for a client.
- A token of appreciation
- The quickest way to
generate fresh referrals
1990-ish < American < Irish
How to do a Pop-By:
- Make a list of your favorite clients and stop by with a small gift and creative tag (download tag above) to show how much you appreciate their business and referrals.
- Prior to visiting, call and let them know you’ll be stopping by for 10-15 minutes to say hello and drop off a little surprise (no, it’s not embarrassing and they won’t think it’s strange to hear from their REALTOR®).
- When you visit be sure to let them know you are never too busy to help their referrals!
Stop by your client’s workplace to reach more people and create a buzz about your business.
Still not convinced? Here are some rave reviews from other pros…
I delivered 23 Pop-Bys this week and have 3 referrals. $1.89 per bottle of wiper fluid was $44 and potential commissions of $27k. I've restocked my trunk for the weekend to keep momentum going… Great way to kick off 2014!!
Carol McDonald Macri | Burlington, MA
I did a Pop-By on an expired prospect. In 1 week he called me in to list his home and now it’s under contract!
Marlene Rogers | Baltimore, MD
I have generated 4 transactions in 4 weeks. I am a walking testimonial to power of NOTES, CALLS and POP-BYS!
Andrew Swersky | Alexandria, VA