As all of you are Blitzing away and enjoying the Summertime Surge, some of the things we’ve been hearing over and over again are: “Am I too late?” “I was on vacation,” or “I have a friend who really needs this.”

So, by popular demand, as the game show host says, we’re starting our 2nd Wave of the Blitz today. If you have any colleagues in your office, or if you’re a broker who wants to increase productivity, tell your agents they can catch the Second Wave of the Summertime Surge. July 13th will be the last day to register as there’s no point in continuing the Surge past the summer...it’s tough to do summer themed Pop-Bys in November!

We’re hearing great stories and results. People are getting out there having fun, generating leads and making commission checks.

Don’t’ forget to tell your friends and colleagues they can start the Surge today.

It’s a good life!

Brian

One of my favorite parts of training people all these years is the creativity they have when applying our systems. Our job is to structure and systemize so people can perform at a high level. But when people apply ingenunity, creativity and add a dash of some humor, you get a cocktail that’ll blow the doors off any Mai Tai!

Today I want to feature an agent from the great Pacific Northwest – Barbara Koch-Caraco. Barbara found a low-cost, creative way to Pop-By with a dose of sunshine to her favorite clients. At less than two bucks a piece, stack these pitchers with a bunch of fresh lemons and a cool slogan that says: “I’m here to give you the “Big Pitcher” on the market and quench your thirst for knowledge and information,” or “When life gives you lemons, you’re supposed to “Make lemonade.”

Well done Barbara…and thanks for sharing your story with us on Blitz Central so we can encourage many other agents to do the same.

Oh, by the way…don’t forget to send your summertime success story to the Blitzmaster so you can be featured on next week’s blog. Remember, when the market gives you lumps, bring your clients lemonade.

It’s a good life

Brian

Well we’re off and running…the Summertime Surge has begun and I know you guys had a great first day. The Blitzmaster, Joe Niego, and I have poured ourselves into this Blitz. It’s a critical time in the market. I believe the people that hang tough during the next few months will be the survivors who will greatly prosper in the years to come.

This new Blitz has significant upgrades to the previous as we’ve included an in-depth video training resource on Blitz Central. We’ve also included cutting-edge downloadable Items of Value, the content of which will illustrate the current trends toward inflation and ultimately the prospect of higher interest rates in the future. This will help create a sense of urgency to get those buyers off the fence and some of those stubborn sellers see the light to reduce their prices.

The daily activities laid out in this eight-week program will keep you on track and help you avoid a seasonal slump. So the Summertime Surge, it has begun, it’s time to get busy and have fun in the sun!

It’s a good life!

Brian

A recent survey of customers who didn’t stay connected to their salesperson found:
 
Why customers stop doing business with you:
 
•   1% Death
•   3% Move Away
•   5% Buy from a friend
•   9% Sold by a Competitor
•   14% Product Price
•   68% Perceived Indifference
 
That’s why we’re Blitzing. We want to make sure that during this Summertime Surge your customers know you’re fired up and enthusiastic about the business, you’re passionate about serving them, and you’re anything but indifferent to their needs. This is why we work by referral - to build long-term relationships with our customers so they not only do business with us again, but also are excited to refer us to their friends and family.
 
Make sure you’re signed up for our Blitz – the Summertime Surge - because we want to make sure all our customers know that we do care.
 
It’s a good life!

Brian

This business is too hard, requires too many demands and too much risk for the typical agent to be making so little money. The National Association of Realtor’s annual report just showed that the average real estate agent makes just $23,200. FYI, the poverty line in the U.S. for a family with two children is $22,050.

This is the kind of stat that DRIVES ME CRAZY!!

If you were in my place how would you feel? Where you have a guaranteed, sure-fire methodology that currently helps over 10,000 of my clients make, on average, $192K a year? I feel like a man with an antidote to a deadly disease that’s spreading like wildfire but people are too afraid to take the cure.

Do your colleagues and friends a favor…refer them to Buffini & Company. Let’s end the poverty now! This industry is too important and the job we do too significant in the lives of the customers we serve to be at the lowest rung of income production in the country.

If your friends in the office don’t have a lot of money that’s ok; they can get involved with our Blitz Program for just $89 a month for the next two months. For $3 a day we’ll help them make an extra five sales. Based on these income numbers they might be the only sales they make this year.

I’m mad and I’m not going to take it anymore. I love the real estate business, I love the people who’ve had the courage to get into it, and I love them enough to tell them the truth. Stop screwing around! Get involved with Buffini & Company systems today and go from being impoverished to living the good life.

It’s a good life – for some of us…!

Brian